Fallow & Finch Privacy Policy

At Fallow & Finch, we are committed to protecting your privacy. This Privacy Policy describes how we collect, use, and disclose information when you visit our online platform, purchase our specialty gardening supplies, heirloom seed collections, handcrafted pottery, bespoke garden furniture, register for botanical workshops, or utilize our expert gardening consultations. By interacting with our site, you agree to the collection and use of information in accordance with this policy.

Information We Collect

We collect various types of information to provide and improve our services to you.

Personal Data

While using our service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to:

• Contact information (e.g., name, shipping address, billing address, phone number).
• Transaction information (e.g., details about products or services you have purchased).
• Account login credentials (e.g., username, password for registered users).
• Information provided during consultations or workshop registrations (e.g., gardening preferences, skill level).

Usage Data

We may also collect information on how our site is accessed and used. This Usage Data may include information such as your computer's Internet Protocol address (e.g., IP address), browser type, browser version, the pages of our site that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data.

Tracking & Cookies Data

We use cookies and similar tracking technologies to track the activity on our site and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your device. Other tracking technologies also used are beacons, tags, and scripts to collect and track information and to improve and analyze our service.

• Session Cookies: We use Session Cookies to operate our Service.
• Preference Cookies: We use Preference Cookies to remember your preferences and various settings.
• Security Cookies: We use Security Cookies for security purposes.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our site.

How We Use Your Information

Fallow & Finch uses the collected data for various purposes:

• To provide and maintain our service, including processing orders for gardening supplies, seeds, pottery, and furniture.
• To notify you about changes to our service or updates to workshop schedules.
• To allow you to participate in interactive features of our service when you choose to do so.
• To provide customer support and assist with gardening consultations.
• To gather analysis or valuable information so that we can improve our service and tailor product recommendations.
• To monitor the usage of our service.
• To detect, prevent and address technical issues.
• To send periodic emails regarding new products, workshop opportunities, or special offers where you have consented to receive such communications.

Legal Basis for Processing Personal Data Under GDPR

If you are from the European Economic Area (EEA), Fallow & Finch's legal basis for collecting and using the personal information described in this Privacy Policy depends on the Personal Data we collect and the specific context in which we collect it.

Fallow & Finch may process your Personal Data because:

• We need to perform a contract with you (e.g., fulfilling an order).
• You have given us permission to do so (e.g., subscribing to our newsletter).
• The processing is in our legitimate interests and it's not overridden by your rights.
• For payment processing purposes.
• To comply with the law.

Retention of Data

Fallow & Finch will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies. Fallow & Finch will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period, except when this data is used to strengthen the security or to improve the functionality of our service, or we are legally obligated to retain this data for longer time periods.

Transfer of Data

Your information, including Personal Data, may be transferred to — and maintained on — computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from your jurisdiction. If you are located outside United States and choose to provide information to us, please note that we transfer the data, including Personal Data, to United States and process it there. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer. Fallow & Finch will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.

Disclosure of Data

Business Transaction

If Fallow & Finch is involved in a merger, acquisition or asset sale, your Personal Data may be transferred. We will provide notice before your Personal Data is transferred and becomes subject to a different Privacy Policy.

Disclosure for Law Enforcement

Under certain circumstances, Fallow & Finch may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g., a court or a government agency).

Legal Requirements

Fallow & Finch may disclose your Personal Data in the good faith belief that such action is necessary to:

• To comply with a legal obligation.
• To protect and defend the rights or property of Fallow & Finch.
• To prevent or investigate possible wrongdoing in connection with our site.
• To protect the personal safety of users of our site or the public.
• To protect against legal liability.

Security of Data

The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

Your Data Protection Rights Under GDPR

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. Fallow & Finch aims to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data.

If you wish to be informed what Personal Data we hold about you and if you want it to be removed from our systems, please contact us.

In certain circumstances, you have the following data protection rights:

• The right to access: You have the right to request copies of your personal data.
• The right to rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
• The right to erasure: You have the right to request that we erase your personal data, under certain conditions.
• The right to restrict processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
• The right to object to processing: You have the right to object to our processing of your personal data, under certain conditions.
• The right to data portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
• The right to withdraw consent: You also have the right to withdraw your consent at any time where Fallow & Finch relied on your consent to process your personal information.

Please note that we may ask you to verify your identity before responding to such requests. You have the right to complain to a Data Protection Authority about our collection and use of your Personal Data. For more information, please contact your local data protection authority in the European Economic Area (EEA).

Service Providers

We may employ third party companies and individuals to facilitate our service ("Service Providers"), to provide the service on our behalf, to perform service-related services or to assist us in analyzing how our service is used. These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

Links to Other Sites

Our site may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Children's Privacy

Our service does not address anyone under the age of 18 ("Children"). We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Children has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We will let you know via email and/or a prominent notice on our site, prior to the change becoming effective and update the "last updated" date at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

• By mail:
• Fallow & Finch
• 4621 Oakwood Avenue, Suite 310
• Asheville, NC 28803, USA